
Why Prompts Matter
AI models don’t rely on keywords—people ask full questions. Instead of searching “best project management tool,” they ask “What’s the best project management tool for remote teams under $50 per month?” Visibility in AI means appearing in those conversations either as a named brand or by having your content used or cited. Prompts simulate real questions your audience asks. RankZero runs them across multiple AI models once every 24 hours, giving you fresh insights on how ChatGPT, Perplexity, and Google AI Overviews respond and who they highlight.Prompts are also suggested during onboarding
How to Add Prompts
Navigate to Prompts in your sidebar. From here, you can:Add Prompts Manually
Click Add in the top-right of the Prompts page. You can:- Add one or more prompts (use new line for each new prompt)
- In IP Address, set the country you want each prompt to run from

If your desired country isn’t available, contact us and we’ll add it in the next update.
Reading Your Prompts Dashboard
The Prompts page shows all your prompts and their performance data. Here’s what you’ll see:
Next Prompt Cycle
- Timer showing when the next 24-hour prompt run begins

Active/Disabled tabs
- Switch between running prompts and archived ones
- Geo: Country where the prompt is run from (geo proxies available for ChatGPT and AI Overviews only)
- Created: When the prompt was added
- Mentions: Which prompts have mentions to you or your competitors.
Filters and Controls coming soon
- AI Model filter: Filter prompts by specific or all models
- Brand filter: View prompts for your brand or specific (or all) competitors
- Add button: Create new prompts manually
Individual Prompt Performance Table
Click on any prompt to dive into its performance in the same dashboard view as you’re used to. Each prompt shows:
Visibility
Percentage of responses where your brand appeared and how this changes over time.Industry Ranking
How your competitors rank for this specific prompt. In terms of:- Position: Average ranking when your brand appears in AI answers (lower is better)
- Visibility: Score from 1-100 (see above).
- Sentiment: Score from 1-100 based on how positively everyone’s mentioned (higher is better)
Recent Chats
How this prompt shows in the different models, including:- Mentions: Which competitors are mentioned in the output
- Created: When this chat was created.
Sources
All the sources linked to all the outputs of this prompt.- Usage %: In how much percentage of the chats this source is used.
- Avg. Citations: How often this source is cited in the prompt output. (the higher the better)
All metrics
Read above the metrics above